Saturday 30 January 2021

Newspapers: The times- Language and Audience

 Audience

1) What is the main readership demographic for The Times newspaper? Add as much detail as you can.

The main readership demographic for The Times newspaper is people over the age of 55+. They would most likely be in the ABC1 social classes - and largely the A or B groups within that group.

2) What aspects of the front page of the Times CSP edition suggest that their readers are likely to be more educated and interested in hard news rather than entertainment?

It provides information which is a form of hard news, it uses formal language, as well as large paragraphs.

3) Times readers are mostly over 55 years old. Why is this and how is this reflected by the news stories and kickers in the CSP pages we have studied? 

This is reflected by the fact that The Times have more traditional viewpoints, which older people would have, as they grew up in a time when these beliefs were more common and traditional.

4) What is the main audience pleasure offered by the Times? Use Blumler & Katz Uses and Gratifications theory.

The main audience pleasure offered by The Times is surveillance. This is because it lets you know what's happening around the world, and also has information on important people such as the royal family.

5) Why might a reader enjoy this CSP edition of the Times? Use Blumler & Katz Uses and Gratifications theory  categories and write as detailed an analysis as you can.

A reader might enjoy this CSP edition of The Times because it includes information on people who play a massive role in Britain, the royal family.

Language

1) What is the main story on the front cover of the Times CSP edition (26 April 2019) and why does it appeal to Times readers?

The main story on the front cover of The Times CSP edition is the one about fee - paying schools (private schools). This would appeal to The Times readers because they're people who can afford this stuff.

2) List the other news stories and kickers on the front page of the Times CSP edition. Why do you think the Times selected these for the front page?

3) What are the main stories on the inside pages of the Times CSP edition and how are they constructed to appeal to Times readers? 

The main stories on the inside pages of The Times CSP edition consist of the royal family, what's happening in other countries and a special day. The one about Sri - lanka is constructed to appeal to The Times readers because their readers are wealthy, so they can afford to travel worldwide so it is as if The Times are trying to let their readers know the dangers of traveling to certain countries before a final decision is made.

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